We believe that in addition to preserving and protecting the land used to grow some of our favourite 'essential must haves' like tea, coffee and chocolate, we need to also look after the people who work the land and bring these products to our homes.

Fairtrade certification guarantees international standards for fair and socially responsible trade with producers in developing countries. The price we pay to our tea estates and producers includes a premium which is used by the community for social, economic, educational and medical improvements.

Look for the FAIRTRADE Label as your guarantee that the product you've bought conforms to Fairtrade Standards and contributes to the development of disadvantaged producers and workers.

If you've ever wondered what you can do to combat world poverty - well here's one clear way that you can make a difference. Choose and buy fairtrade certified products and help people, help themselves.

First Ray is proud to be a member of the Fair Trade Association of Australia and New Zealand and a supporter of the Make Poverty History organisation and events.

If you'd like to learn more about fair trade or get involved, we recommend some of the following organisations and sites:

Fair Trade Association of Australia and New Zealand
Fairtrade Foundation
Make Poverty History